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March 12, 2012

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Thanks to Bill Ives for pointing me to this review. The books authors, Bradley and McDonald, can thank you both for selling at least one copy of their book with your publicity by blog.

-- Plathrop.
+1

Plathrop

Thanks to Bill Ives for pointing me to this review. The book's authors, Bradley and McDonald, can thank you both for selling at least one copy of their book with your publicity by blog.

-- Plathrop.

Bill Ives

Great story on CEMEX. I did some work for them in the early 2000s and was impressed with their use of innovation to drive huge profit margins then so I am not surprised that they are a leader in innovative uses of social business.

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